Friday, June 15, 2012

E-Book Sales Predicted to Hit 50% by 2016


This was in the news yesterday at Paid Content:

“New data from Pricewaterhouse Coopers’ Global Entertainment and Media Outlook projects that e-books will make up 50 percent of the U.S. trade book market by 2016.”

That is less than four years away! Book sales in general will remain steady though:

“…thinks that while total spending on print trade books will decline, the e-book market will be growing fast enough by 2013 to offset those declines.”

How many people are now reading e-books?

“…estimates that ‘around 30 percent of adults had at least one portable reading device [an e-reader or tablet] in the first quarter of 2012.’”

Do you see that happening in just four years? How many of you own an e-reading device now?

19 comments:

Stina said...

I do read books on my iPod, but I still prefer the real deal.

shelly said...

I own a Kindle and read most my books on it. Certain books like how-to's, I'll buy in paper.

Alex J. Cavanaugh said...

I have an iPad and I can definitely see it happening.

Unknown said...

That's why I don't focus too much on paper sales. Mainly on e-book.

LD Masterson said...

I received a Nook as a gift about 18 months ago. I've read maybe five books on it - ones I wanted to read that weren't published in print form. I'm one of those who will be dragged kicking and screaming into the e-book age.

Heather Murphy said...

I prefer reading on my kindle but I know there are still a lot of people who prefer reading books. I don't think it would happen that fast. The older generations prefer to read books, as well as many young people

DL Hammons said...

Yes...I can see it happening. The way my wife is going on her Kindle, I think she'll be accounting for half those numbers by herself! :)

Denise Covey said...

I can see it happening for sure. But I'm sure there's a better way to regulate the ebook industry. At the mo' it's a bit ad hoc.

I have a netbook, so I read through my Cloud Reader. It's about the same screen size as an iPad and larger than a Kindle and kind on my eyes. Sorry, but I still love my print books to take to bed with me and I read far far more print than ebooks.

Thanks. As always, a great post.

Denise

Talli Roland said...

I read most books on my Kindle now, so I'm not surprised things are speeding along!

Talli Roland said...

I read most books on my Kindle now, so I'm not surprised things are speeding along!

p.m.terrell said...

I believe eBooks are the wave of the future. Already, 50% of my own book sales are in eBook format; primarily through amazon. I thought I would not want an eReader, preferring the printed book I could hold in my hands. But after reading a few on my iPad, I prefer the eBooks now to the printed books.

L. Diane Wolfe said...

Once in a awhile I'll pull out a physical book, but e-books are so much easier.

Interesting the mix of e-book and print book readers here!

Arlee Bird said...

I definitely believe it will happen in that time and possibly even sooner. I don't own an e-reader as yet due to financial reasons. Maybe I'll eventually win one or something. With all the free books offered it would be a great thing to have. I do still have hundreds of unread books here in my house, not to mention books I'd like to read again.

Lee
Wrote By Rote

Mary@GigglesandGuns said...

Most of my fiction is on my Kindle. Non-fiction is in book form.

Jemi Fraser said...

I can see it. I rarely read paper books any more. I use my kindle and my iPod for almost all of it :)

Anonymous said...

We have an iPad and a Kindle Fire. So we do much more reading the E-way. But I still take books from the library and read them the old fashioned way.

Southpaw said...

I have an ereader and love it. I do like some books in print form but not many.

dolorah said...

I still prefer the look and feel of a print book, but I've been buying e-books for the convenience.

.......dhole

Missed Periods said...

I've still never read an e-book.