For the A to Z Challenge, I’m posting promo and other tips for writers. Today it’s virtual tours. And I’ll keep it short!
With bookstores dying, the economy struggling, and gas around $4 a gallon, traveling the country to promote a book is probably not the best investment of time and money.
A virtual tour consists of visiting a new website or blog every day. “Stops” in your virtual tour consist of interviews, articles/guest posts, reviews, giveaways, and video/audio podcasts. Length varies, but two weeks/ten stops is best.
PR agents and virtual tour services are available, or an author can set up his or her own tour. Contact potential hosts two to four months in advance. (The larger, more popular sites book dates fast and early.)
What’s it like? What are the benefits? That’s where you come in today - if you’ve hosted a tour stop or been on a tour, what was your experience? Would you do it again?