There was an interesting article on The Guardian’s site last week, and it touched upon several interesting things regarding the publishing industry.
Amazon announced that a fourth of all eBooks sold were by independent publishers. The term independent covers any publisher or self-publisher who has used Kindle Direct publishing to publish ebooks. Writer.ly Tweeted a picture of the top 100 on Wednesday with a quarter of the books highlighted - all published via KDP.
This is good news for small publishers and self-publishers. It represents a leveling of the playing field and sales driven by consumers rather than advertising and bookstore placement. While the percentage probably isn’t as high for Barnes and Noble and other ebook retailers, the change is occurring there, too.
Many traditional publishers are annoyed that Amazon lists KDP titles alongside traditional and large-publisher titles, though. They want Amazon to list those separately. In the past, the big publishers have used their marketing dollar to sway Amazon. Now it looks like that power is finally shifting to the smaller publishers and self-publishers as their books sell more and more titles.
Where do you fall in that equation? Are you benefitting? Any predictions what the big boy publishers will do to regain some of what they are losing in sales and visibility - and can they?
On a side note, this paragraph in the article caught my attention:
“CreateSpace topped the league of self-published print book producers in the US, registering 131,460 ISBNs in 2012, an increase of 123% on the previous year, and of 3,300% compared to 2007, according to figures from US ISBN agency Bowker.”
Note that CreateSpace registered those ISBNs with Bowker - meaning they were the ones to purchase the ISBNs and are listed as the publisher. ISBNs cannot be sold or transferred, so the authors who purchased an ISBN from CreateSpace are actually “renting” the number and are NOT listed as the publisher in the Books in Print database or with Bowker. If you use CreateSpace to print and distribute your book, be sure to purchase your own ISBNs from Bowker if you want to be listed as the publisher.
Be sure to check out the contest we are holding at The Insecure Writer’s Support Group.